Category Planning and Management in Tokyo
CASME members recently gathered in Tokyo for a RoundTable on Category Planning and Management hosted by procurement specialist Mr Shinya Kojima.
Shinya facilitated the day’s discussions, which covered category strategy planning, and issues of stakeholder engagement, as well as the impact of technological developments on category management practices and processes.
Delegates were able to discover best practices through sharing their experiences with other procurement professionals who attended; returning to the office ready to implement the key learnings.
Similarly, CASME members in North America gained comparable insights by attending the Category Planning and Management RoundTable in Atlanta earlier this week.
All the Notes from the RoundTables series will subsequently be made available to CASME subscribers via the Resource Centre.